Crazy as it sounds, the best-selling vehicle for nearly all of the past 30 years has been Ford's F-Series pickup truck. Although that prestigious title technically belongs to Ford's entire F-Series family (meaning it includes the Super Duty rigs and commercial-use chassis cabs), most of the sales numbers were generated by the F-150. If you wanted to label something as "America's truck," this would be it. And for 2009, Ford has revamped the F-150 in an effort to retain that title.
Ford's magic formula for the F-150 has traditionally consisted of strong towing and hauling capabilities, solid durability and a dizzying variety of body styles, trim levels and options. In recent years, this formula has been expanded to include a smooth, quiet ride and an easy-to-drive demeanor. If you can't find something you like in an F-150, then maybe you don't really want a pickup truck. Nonetheless, stiff competition in the large pickup segment has compelled Ford to give the F-150 a thorough freshening this year.